Would you like a list of the Top 50 LinkedIn Hashtags in 2022? Drop a comment with the words "Hashtag 50" to get it! The quality of your content is what's going to get people coming back for more. Lastly, don't overuse hashtags like in the image below.įinally, creating consistent quality content relevant is the key to your LinkedIn growth. #DigitalMarketing #LinkedInProfile #LinkedInByNeerajShahįor longer words capitalise the beginning of each word so that they are easy to read.ĭo not use spaces or special characters in your hashtags. Here are 7 different categories of hashtags you can use: Branded hashtags make it easy for your followers to find relevant content. Branded hashtags relate to your brand, campaign, event or product. Niche hashtags have lower search volume and so have lower search volume. Strike a balance between competition and search volume.īroad hashtags have a high search volume which increases your potential reach but also equals more competition. More than 5 hashtags have a negative impact on reach and engagement. There is extensive research done by Van Der Blom on the topic. What's the one thing you want to be known for most on LinkedIn? Research the number of followers for different options available. Decide the top 5 hashtags you'd like to use for LinkedIn Creator mode.Here is my 3 step formula for using the right hashtags: It's all about the context of your content. 1 secret to hashtags is to think like your audience. What's the best LinkedIn hashtag formula to use right now? What do you want to be known for on Linkedin?Īt the same time, remember LinkedIn wants you to use hashtags and will suggest hashtags to use based on the content of your post. Using the relevant hashtags will help give the right context to the post. Establish your credibility & expertise in a specific topicĬonsistently creating quality content around the topics you care about is the easiest way to build trust. This is a great way to network strategically.Ĥ. Leaving thoughtful comments related to that post and hashtag are the easiest ways to raise your visibility and showcase your expertise on that topic. Recent posts that are using that hashtag.Having shared interests makes conversations easier.īy following relevant hashtags you can discover: Like any networking platform, LinkedIn is all out conversations. Start meaningful conversations over a shared interest Gain valuable insights into the content and conversations that are using a specific hashtag.ģ. You might gain some new followers this way. Niche hashtags would have less than 10,000 followers.įor example, if you use #business on your LinkedIn posts, someone who follows that hashtag will more likely see your recent post in their feed. Using a few popular hashtags can be another way to help new users find your brand.Īs a rule of thumb, a broad hashtag would be having more than 100,000 followers. On Linkedin and Instagram, users can follow hashtags as well as other users. The dropdown menu will also show you other popular hashtags using that term. This was the first-ever use of the hashtag: He recommended that the platform start grouping related tweets together by using the pound sign. When was the first-ever Hashtag used?Ĭhris Messina, a marketing specialist, walked into Twitter’s offices in the summer of 2007 with an idea. Using hashtags helps content be found in on-platform searches, which makes it easier for people to find your content. Hashtags serve as indicators for users and algorithms that a piece of content relates to a specific topic or falls into a certain category. Grow your audience by sharing their posts with your followers. Use it as a way to get feedback on your content, products or services. The pound (#) symbol followed by a word of a phrase is a hashtag. Hashtags aren't just for Twitter and Instagram - it's time you start using hashtags on LinkedIn, too! For LinkedIn hashtag best practices, keep reading. Bonus hashtag tool and the top 50 LinkedIn Hashtags by follower count! (If you read to the end!).The benefits of creating your own hashtag.
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